1. | apple
the other side of the computer landscape is a company that keeps design at a high priority. the original apple logo was multicolored, sure, but the apple shape is distinct and classic and can be translated easily into two-color presentation. the apple icon is also one of the few logos out there that don't need a logotype to explain what it is. the company distributes its white apple icon window stickers to its customers because it speaks for itself. the logo is successful on all fronts including representation. though it doesn't have a computer connotation, the original concept of apple was computers designed for education and the apple is a perfect embodiment of that.
www.apple.com |
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2. | nike
simply encapsulates the difficult concepts of speed and motion
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3. | coca-cola
classic identifiable logo. coke pretty much invented branding with this logo
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4. | recycling logo
makes a long process easy to understand in an instant
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5. | fedex
it's simple, but provides a brilliant optical illusion between the 'e' and the 'x'
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6. | adidas
brilliant design skill and an origial punch.
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10. | disney
youthful, and representative of the creator, this logo is easily branded and surprisingly unique.
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11. | firefox
developed by the open-source mozilla project in 2003, firefox was the first browser to show the promise of breaking microsoft's stranglehold on the browser market. lightweight, secure, and packed with useful features, firefox exemplifies the promise of the strengthening open-source movement.
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